AppLearn are a cloud software company that built Adopt, a leading digital transformation tool. They approached us to create a short film that told their story and communicated how their software can be used in the real world.
After initial research it became clear that we wanted to create a film that was informal, not overly serious or focused on technical features. The challenge was to find the right tone, using humour and playfulness whilst still appealing to a wide range of AppLearn’s audience.
We created a vivid and playful film using less obvious references to tell the AppLearn story and explore Adopt’s product features.