MCFC Match Day 2016

Brief

Manchester City FC asked us to create a short film to be played on game days inside the Etihad stadium immediately before the players walk out for the match. 

Challenge

To create something that is rousing, fires up the crowd but is different from most generic football sequences.

Response

Collaborating with Pete Thornton, who developed the narrative, we created a film that used a double exposure style allowing us to combine photography and game footage.

 

 

MCFC 2016
MCFC 2016